Archive for the ‘Web 2.0’ Category

My Takeaways ————————————————————————- This was a jam-packed session. Leslie Chicoine works for former Adaptive Path founder Lane Becker and her thinking reflected a mix of theoretical jargon with some real-world practice insights. • Being Open means Designers don’t own the design anymore • PLAY FASTER; Test with users as you build it; release it; update it […]

Track: Marketing and Community What I Learned from Syphilis: Epidemiology & Viral Marketing David Hornik, General Partner, August Capital ——————————————————————————————————————— My Takeaways Disclaimer • This was a rehash of Mr. Hornik’s famous or infamous FOO camp presentation. • In person vs. what I read online – he rocks Key Insights • Don’t be like Plaxo (over the top); […]

Track: Design and User Experience Moving from 1.0 to 2.0: Philosophies and Structures for Change Scott Hirsch, Founder, Management Innovation Group Matt D. Jones, Concept Development Manager, Nokia Lionel Menchaca, Digital Media Manager, Dell Jeremiah Owyang, Director of Corporate Media Strategy, Jeffrey Veen, UX Manager for Content, Collaboration, and Community, Google, Inc. ——————————————————————————————————————— My […]

Track: Design and User Experience Embracing the Chaos: Designing For and With Community Mike Beltzner, Phenomenologist, Mozilla Corporation A big part of The Web Arts is community. But community is a sticky proposition that inherently reduces the control you have over your content, your brand, and other elements that were once the dominion of top-down […]

Track: Web 2.0 Fundamentals The People Formerly Known as the Audience Derek Powazek Heather Champ The days of treating your audience like sheep are over. New networked tools have empowered the people formerly known as the audience to make their own media. What happens when the audience takes over? Everything changes. Join internet pioneers (and […]